How to Survive Tweet Overload

August 20, 2009

Business Tweet Policy: Be professional, kind, discreet, authentic. Represent your company and your personal brand well. Remember that you can’t control it once you hit “update.”

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Email Subject Lines You Can’t Ignore

August 7, 2009

The provocative email subject headline causes your target reader to say, “Wait a minute, what did you just say?”

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Social Media and Lead Generation, Part 2

August 4, 2009

Consider how you might integrate blogs and blog posts into your emarketing campaigns and how you could integrated emarketing into your blogging activities.

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Social Media and Lead Generation, Part 1

July 27, 2009

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With the economic challenges faced by B2B marketers, social networks and social media are looking extremely attractive as new tactics for reaching prospects and customers.

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Twelve Important Social Marketing Manners

July 21, 2009

Whether we are sending out messages for our own personal reasons or on behalf of a business, it’s important to show good manners.

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Online, Interactive, Social Media Agencies Capture 21%

July 17, 2009

21% marketing dollars shift away from traditional advertising media to interactive, online, social media. http://bit.ly/Cu2dk

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Microsoft Embraces Twitter Metrics

July 11, 2009

However self promoting Twitter can be, there is an exciting business potential that appeals to us Twitterfans.http://bit.ly/M5skF

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Blogging, Social Media and Personal Development

July 5, 2009

Each blog and social media message begins to reveal something about the sender. Before we send messages we are faced with evaluating our motives and perspectives. I believe it is a chance to think about what we believe, how we define our beliefs and how we choose to communicate them.

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Social Media and Lead Generation

July 1, 2009

Social Networks like Facebook can foster relationships in your customer community, develop your professional personality and generates leads directly or through referrals.

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Blog Posts Make Great Landing Pages

June 25, 2009

I have personally prepared hundreds of landing pages. Every campaign, every email, and every ad needs one. It’s for measuring who engages with the offer. I am seeing a change in the type of landing page that we have been using to measure the response to our offers. Instead of special html landing pages, we [...]

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